📋 Assessment Instructions
This quiz covers the three lessons from Module 1:
- Lesson 1: Why AI Matters for Your Business
- Lesson 2: Convincing Skeptical Stakeholders
- Lesson 3: AI Impact on Business Models
Tips: Select the best answer for each question. You'll receive immediate feedback after each selection.
1. According to the course, what percentage of companies globally have adopted AI in at least one business function?
2. What is the projected global AI market value by 2030?
$1.5 trillion
$5 trillion
$15.7 trillion
$25 trillion
3. When addressing the "Too Expensive" objection about AI, what is the most effective response?
AI is actually not that expensive anymore
Cloud-based AI services have reduced costs by 90% since 2018, and pilots cost less than traditional software
Every company can afford AI if they really want to
You don't need to invest much to see results
4. What is the key to the "4-Point Persuasion Strategy" for convincing stakeholders?
Focus only on competitor analysis
Use emotional appeals and vision statements
Combine competitor analysis, industry benchmarks, risk quantification, and pilot proposals
Show only the positive outcomes and ignore risks
5. When talking to a CFO about AI adoption, which metric should you emphasize most?
Technical feasibility
ROI, cash flow impact, and EBITDA impact
Employee satisfaction
Customer feedback scores
6. Which of the following is an example of AI-enabled "Optimization" (improving existing models)?
AI chatbots reducing customer service costs by 60% while improving satisfaction
John Deere offering AI-powered subscription services for precision farming
Progressive's Snapshot pricing insurance based on real-time driving behavior
Netflix creating an entirely new streaming business model
7. What was Adobe's primary strategy for transforming their business model with AI?
Lowering prices to compete with free alternatives
Shifting from one-time software sales to AI-enhanced subscription services (Creative Cloud)
Selling customer data to advertisers
Eliminating all traditional products
8. Which business model threat is highest for companies profiting from information asymmetry?
Manual processing automation
AI making information transparent and easily accessible
Platform competition
Regulatory changes
9. According to the course, what's the biggest mistake when trying to convince AI skeptics?
Not providing enough technical details
Trying to convince everyone before starting a pilot - demonstrations are more valuable than presentations
Starting with too large of an AI project
Not addressing security concerns
10. What is the "Dual-Track Strategy" for business model transformation?
Run two completely separate companies
Immediately abandon the old business model
Protect the core with AI optimization while launching adjacent AI-enabled services, then gradually migrate
Hire two different leadership teams
📚 What's Next?
Congratulations on completing Module 1! You now understand:
- Why AI matters and its impact on business competitiveness
- How to address skepticism and build stakeholder support
- Business model transformations and revenue opportunities
Next up: Module 2 explores AI's impact on your brand and organizational culture.